The key to happiness and success (well, 30 contenders anyway)

timing

When: the art of perfect timing

willpower

Willpower: Rediscovering the Greatest Human Strength

honesty

All Marketers Are Liars: the underground classic that explains how marketing really works – and why authenticity is the best marketing of all

dishonesty

The Honest Truth about Dishonesty

starting with why

Start With Why

organization

The Fifth Discipline: the art and practice of learning organization

The Organized Mind: thinking straight in the age of information overload

forming habits

The Power of Habit

story-telling

The Storytelling Animal: how stories make us human

checklists

Checklist Manifesto

animals

Animals Make Us Human

Single-mindedness

The Power of Full Engagement

The One Thing: the surprisingly simple things behind extraordinary results

Essentialism: the disciplined pursuit of less

focus

Focus: the hidden driver of excellence

morning routines

Miracle Morning: the not-so-obvious secret guaranteed to transform your life

persuasive skills

Influence: the psychology of persuasion

smarter not harder

Smartcuts: how hackers, innovators, and icons accelerate success

doodling

The Doodle Revolution: unlock the power to think differently

curiosity

Curious: the desire to know and why your future depends on it

positive thinking

The Secret

Rethinking Positive Thinking: inside the new science of motivation

impulse control

The Impulse Society: America in the age of instant gratification

analogies

Shortcut: how analogies reveal connections, spark innovation, and sell out greatest ideas

automation

Four Hour Workweek

overcoming the plateau effect

The Plateau Effect: Getting From Stuck to Success

Grit, Curiosity, and the Hidden Power of Character

How Children Succeed: Grit, Curiosity, and the Hidden Power of Character

perception of time

The Time Paradox: the new psychology of time that will change your life

personality

Me, Myself, and Us: the science of personality and the art of well-being

indispensability

Linchpin: are you indispensable?

overcoming adversity

The Obstacle Is the Way: the timeless art of turing trials into triumph

power

The 48 Laws of Power

boldness

Bold: How to Go Big, Create Wealth and Impact the World

Maybe we gathered non-anecdotal evidence before telling people how to live their lives?